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JT launches two Winston Compact Menthol Purple products and rejuvenates Winston Compact Blue line
To be rolled out nationwide in early November 2018
Japan Tobacco Inc.(JT)(TSE:2914) announces today the nationwide launch of two new products from Winston, the second largest cigarette brand(*) in the world by sales volume, in early November 2018. The two new products are "Winston Compact Menthol Purple 5 Box" and "Winston Compact Menthol Purple One Box".
At the same time, we will also rejuvenate the Compact Blue line by introducing a 19-cigarette pack with a new design.
The features of the new Winston Compact Menthol Purple line are:
- New smoking experience: These products offer refreshing menthol taste and delicate aroma with a hint of sweetness without using flavor capsule technology
- Affordable price: New pack format comes with 19 cigarettes for JPY 410
- Bold design: The package has a simple and modern design; the Winston logo, an icon of quality and taste satisfaction, is set against a dynamic purple background – the visual expression of the taste of the new Winston Compact Menthol Purple line
Rejuvenation of the Winston Compact Blue line:
Renewed "Winston Compact Blue 6 Box", "Winston Compact Blue 3 Box" and "Winston Compact Blue One Box" will come in a new simple and modern design with 19-cigarette packs. These products can be enjoyed for JPY 410. The same smooth satisfying taste of the Compact Blue line will remain unchanged.
Product information
| Name | Price(yen) | Units/pack | Tar | Nicotine |
|---|---|---|---|---|
| Winston Compact Menthol Purple 5 Box | 410 | 19 | 5mg | 0.5mg |
| Winston Compact Menthol Purple One Box | 410 | 19 | 1mg | 0.1mg |
| Winston Compact Blue 6 Box | 410 | 19 | 6mg | 0.6mg |
| Winston Compact Blue 3 Box | 410 | 19 | 3mg | 0.3mg |
| Winston Compact Blue One Box | 410 | 19 | 1mg | 0.1mg |
- * JT estimates
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Japan Tobacco Inc. is a leading international tobacco company with operations in more than 130 countries. With close to 60,000 employees, it manufactures and sells some of the world's best-known brands including Winston, Camel, MEVIUS and LD. The JT Group is committed to investing in Reduced-Risk Products (RRP) and currently markets Ploom TECH, its tobacco vapor product, and various e-cigarette products under the Logic brand. The Group is also present in the pharmaceutical and processed food businesses. For more information, visit https://www.jt.com/.